
91% of GB adults 15+ consume newsbrands across print & online
PRINT & ONLINE* | NEWSBRANDS (QUALITY DAILIES)

69% of GB adults 15+ consume quality daily
newsbrands across print & online

66%
of GB adults 15+ consume mid market daily newsbrands across print & online
PRINT & ONLINE* | NEWSBRANDS (POPULAR DAILIES)

73% of GB adults 15+ consume popular daily newsbrands across print & online
133%
audience reach
to individual
newsbrand
footprints


71% of GB adults 15+ consume
magazines
across print & online

38% GB adults 15+ consume women’s monthly magazines across print & online
PRINT & ONLINE* | MAGAZINE BRANDS (WEEKLIES)

25%of GB
adults 15+ consume women’s weekly magazines across print & online
PRINT & ONLINE* | MAGAZINE BRANDS (WEEKLIES)

40%of GB
adults 15+ consume general weekly magazines across print & online

21% GB adults 15+ consume general monthly magazines across print & online
mobile adds a further
80%
audience reach
to individual
magazine brand
footprints


94% of GB adults 15+ consume
newsbrands & magazines across Print, PC & Mobile

92% of Scottish adults 15+ consume
newsbrand
across print & online

62% of Scottish adults 15+ consume quality daily newsbrands across print & online

59% of Scottish adults 15+ consume
mid market daily
newsbrands
across print & online

79% of Scottish adults 15+ consume
popular daily newsbrands

32% of Scottish adults 15+ consume
Scottish daily newsbrands

65%of Scottish adults 15+ consume
magazines across print & online

37% of Scottish adults 15+ consume
women’s monthly magazines across print & online

25% of Scottish adults 15+ consume
women’s weekly magazines across print & online

19% of Scottish adults 15+
consume general monthly magazines across print & online

31% of Scottish adults 15+
consume general weekly magazines across print & online

94% of Scottish adults 15+ consume
newsbrands & magazines across Print, PC & Mobile